diff --git a/packages/medusa/src/services/__tests__/product-variant.js b/packages/medusa/src/services/__tests__/product-variant.js
index ca6d00614a..dbd0054eed 100644
--- a/packages/medusa/src/services/__tests__/product-variant.js
+++ b/packages/medusa/src/services/__tests__/product-variant.js
@@ -148,7 +148,7 @@ describe("ProductVariantService", () => {
       expect(productVariantRepository.create).toHaveBeenCalledWith({
         id: IdMap.getId("v2"),
         product_id: IdMap.getId("ironman"),
-        variant_rank: 0,
+        variant_rank: 1,
         options: [
           {
             id: IdMap.getId("test"),
diff --git a/packages/medusa/src/services/product-variant.js b/packages/medusa/src/services/product-variant.js
index db7373ecc9..922d607a37 100644
--- a/packages/medusa/src/services/product-variant.js
+++ b/packages/medusa/src/services/product-variant.js
@@ -174,7 +174,7 @@ class ProductVariantService extends BaseService {
         )
       }
 
-      if (!rest.variant_rank) rest.variant_rank = 0
+      if (!rest.variant_rank) rest.variant_rank = product.variants.length
 
       const toCreate = {
         ...rest,